>>>  LIST  <<< June 23, 2011

Future Media Concepts and IBC to Offer Apple®, Avid®, and Adobe® Post-Production Certified Training Programme at IBC2011

New York, NY – June 2011 - Future Media Concepts (FMC), the nation's premier digital media training organization and IBC, the world's leading electronic media event, today announced that they will be offering Apple®, Avid®, and Adobe® post-production workshops at IBC2011, RAI Amsterdam, 8-13 September.

"The IBC Certified Training programme highlights IBC's commitment to serve the needs of individuals within broadcasting and electronic media and to continually provide the platforms to support the industry." comments Michael Crimp, ceo, IBC. "We are proud to be working again with FMC. The high standards that they deliver, the relevance of their courses and the skills of the presenters will ensure that the programme is a worthwhile investment for any post-production professional.""

This is the second year that FMC and IBC have joined forces with the IBC Certified Training Programme, which this year will be offering two-day Apple Final Cut Studio® and Final Cut Pro X® workshops, two-day Avid Editing workshops, and a single one-day Adobe Production Premium workshop. For attendees' convenience, the full schedule is offered twice and repeats itself between Thursday, September 8, and Monday, September 12. The sessions are intended to support the career and technical goals of post-production professionals, and are designed to maximize their creativity and efficiency on the software. Sessions are taught by FMC-certified Instructors and culminate in an optional, one-hour certification test on either Friday, Sunday, or Monday.

"The toolset available for post-production is ever changing, and the top talent in the business is always pushing the envelope to make the most of what's available. Software is becoming more complex and the need for cutting edge training has never been that evident." said Ben Kozuch, FMC Conferences president and co-founder. "FMC workshops help professionals keep pace. Our instructors are well-known for their ability to lead objective and relevant, hands-on sessions that ensure participants maximize the experience. After last year's success at IBC, we are glad to have the opportunity to return to IBC for another round of effective Apple, Avid, and Adobe training."

IBC and FMC have scheduled the certified training courses to maximize flexibility for participants, with the one-day Adobe course offered on both Thursday (9/8) and Saturday (9/10). The two-day Apple and Avid courses will be held on Thursday and Friday (9/9), and then repeated on Saturday and Sunday (9/11). Because of the repetition, participants may take day one of a two day course on Thursday, and day two on either Friday or Sunday.

Presenters include Jeff Greenberg, principal instructor, FMC; Robbie Carman, colorist and vice president, Amigo Media LLC; Abba Shapiro, writer/producer/director, Shapiro Video & Multimedia; Yossy Tessone, Apple and Avid certified instructor, FMC; Luisa Winters, certified Adobe instructor, FMC; and Sean Casella, Apple certified trainer and Adobe certified instructor, FMC.

All sessions run from 9:00 a.m. to 6:15 p.m., with a one-hour lunch break. Apple topics include but are not limited to understanding the brand-new FCP X, working with the new color tools, maximizing efficiency, workflow, and advanced techniques for Final Cut Studio. Avid topics will cover advanced trimming techniques, optimizing media composer settings for efficiency, and tools like Marquee, ScriptSync, PhraseFind, and SpeedFX. Adobe topics include Dynamic Link and Round-tripping in Adobe Production Premium, color correction with After Effects and Premiere, Animating Text in Photoshop Extended, and more.

For more information on the IBC Certified Training Programme and to register please go to www.ibc.org/ibccertifiedtraining.

About Future Media Concepts
In 1994, Jeff Rothberg and Ben Kozuch launched Future Media Concepts as the world's first Avid Authorized Training Center. Over the years, FMC expanded its curriculum to become the nation's premier digital media training organization, representing the leading software manufacturers, including Adobe, Apple, Autodesk, Avid, Boris FX, Digidesign®, NewTek® and Softimage®. In addition, FMC is a leading producer of educational-rich conferences and expositions for the production and postproduction industries including the NAB Post| Production World Conference in Vegas.

FMC has established state-of-the-art training centers in New York, Boston, Philadelphia, Washington DC, Orlando, Chicago and Dubai, with onsite training worldwide and online courses available to users anywhere. For more information regarding classes and upcoming events please visit www.FMCtraining.com.